43 lines
4.5 KiB
Markdown
43 lines
4.5 KiB
Markdown
---
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name: short-video-viral-replicator
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description: Search and analyze high-performing Xiaohongshu, TikTok, and Douyin videos, extract reusable creative patterns, and turn them into original short-video scripts for a user's product. Use for 小红书/TikTok/抖音爆款检索、跨平台竞品素材拆解、选题分析 or 非照抄复刻脚本; not for copying a creator's exact wording, identity, footage, or shot sequence.
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---
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# Cross-platform Viral Replicator
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Use real, visible evidence from Xiaohongshu, TikTok, and Douyin to move from discovery to an original production-ready script.
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## Workflow
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1. Confirm or infer the product, target market, audience, language, platform, duration, aspect ratio, voiceover preference, and available product assets. Do not block when safe defaults are obvious.
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2. Select the requested sources. If none are specified, search all three when access is available; otherwise use the accessible platforms and disclose the coverage.
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3. Search each platform with several intent variants: product term, problem term, use case, audience term, and result term. Prefer recent, relevant videos over generic popularity.
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4. Build a shortlist using visible or tool-returned evidence only. Record platform, URL, creator, publish date when shown, plays/likes/收藏/评论/shares when shown, opening frame, hook, payoff, proof device, CTA, and notable comment demand. Never invent missing metrics.
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5. Select 3–8 references per requested platform when enough relevant results exist. Treat unusually high engagement as a lead, not proof of sales.
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6. Compare both within and across platforms: recurring viewer problem, first-second interruption, reveal timing, demonstration order, visual proof, pacing, text density, objection handling, CTA style, and platform-native conventions.
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7. Create a new concept from the shared pattern. Change the narrative premise, wording, shot order, setting, props, demonstrations, and CTA. Adapt it to the user's destination platform instead of blending incompatible conventions. Preserve the user's exact product appearance and claims.
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8. Deliver the research summary and script using [references/output-format.md](references/output-format.md). If the user asks for video generation, hand the approved shot plan to an appropriate video-production skill; do not imply that this skill rendered a video.
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## Source routing and evidence rules
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- For Xiaohongshu, prefer the user's logged-in browser because results and engagement data may require authentication.
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- For TikTok and Douyin, prefer `clipcat` for supported search, detail, comments, breakdown, and download operations. Run `clipcat -h` and the relevant subcommand help before use; use the logged-in browser when the CLI cannot access the requested surface.
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- Read browser-control instructions before acting. Search and inspection are read-only; liking, following, commenting, messaging, publishing, or downloading requires the authorization appropriate to that action.
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- Cite or retain the platform and direct video/note URL for every reference used. Distinguish visible facts or tool results from creative inference.
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- Stop after one focused retry if search is blocked by login, CAPTCHA, risk control, or unavailable results. Ask the user to resolve the blocker; do not bypass it.
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- Do not call a video a “爆款” solely from absolute likes. Compare it with same-query results, recency, plays when available, creator size when visible, and relevance. Do not compare raw engagement counts across platforms as if their distribution systems were identical.
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## Originality and product integrity
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- Do not reproduce a single video's dialogue, caption, music edit, creator persona, or shot sequence closely enough to substitute for the original.
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- Never remove watermarks or reuse third-party footage without permission. References are for analysis.
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- Do not fabricate product functions, certifications, prices, discounts, durability tests, or before/after results.
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- For cookware and food-contact products, avoid unsafe demonstrations and unsupported health claims.
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- If the user's product image or specification conflicts with a reference, the user's verified product is authoritative.
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## Additional tool routing
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- If the user supplies a local reference video, use an available video-analysis tool to inspect scenes and timing.
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- TikTok/Douyin generation or replication through `clipcat` consumes credits: quote the exact cost, obtain explicit approval, and submit with the confirmed expected-credit value.
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- Do not represent `clipcat` as a Xiaohongshu data source unless its live CLI help explicitly adds that source.
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