45 lines
1.2 KiB
Markdown
45 lines
1.2 KiB
Markdown
# Output format
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Use the smallest structure that still supports production.
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## Reference shortlist
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For each selected note include:
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- URL and creator
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- Platform
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- Visible publish date and engagement metrics, or `未显示`
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- Product/audience relevance
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- First-second hook and opening visual
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- Demonstration, proof, payoff, and CTA
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- What is reusable as a pattern
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- What must not be copied
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## Cross-reference findings
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Summarize:
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- Repeated customer problem or desire
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- Winning hook families
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- Typical reveal time and total duration
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- Proof devices and objection handling
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- Visual rhythm, text density, and sound role
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- Gaps that create an original opportunity
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- Platform-specific differences and the convention chosen for the destination platform
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## Original script
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State the concept, target viewer, objective, duration, aspect ratio, language, and audio mode. Then provide a shot table with:
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| Time | Visual/action | On-screen text | Audio/SFX | Purpose |
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|---|---|---|---|---|
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Finish with:
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- Cover text
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- Caption and CTA
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- 3–5 relevant hashtags when requested
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- Product assets required
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- Claims or details that still need verification
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- A short originality note explaining how the concept differs from its references
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