Initial Daily Campaign Agent release

2026-09-16 21:00:13 +08:00
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+# VK optimization guidance
+
+Read this reference when the source is a VK Ads export or the user wants guidance
+that can be applied inside the VK advertising ecosystem.
+
+## Translate evidence into operator levers
+
+Keep the primary diagnosis at Ad level. Use Campaign and Ad Group only to locate the
+Ad, detect shared constraints, or describe the platform lever the operator must use.
+
+Choose the smallest justified lever:
+
+- **Creative control:** pause a persistently poor Ad, protect a mature winner, or copy
+  a proven creative direction into a clean single-variable test. Change one meaningful
+  variable at a time: opening hook, visual sequence, message, format, or CTA.
+- **Learning protection:** do not scale an Ad from one or two good days. Rank new Ads
+  within the same learning pool and apply the 3 / 5 / 7-day checkpoints using mature
+  KPI and adequate sample.
+- **Budget recovery:** after a sharp post-scale decline, recommend a rollback toward
+  the last credible control budget and define a mature recheck window. A rollback is
+  a recovery experiment, not proof that performance has returned.
+- **Audience or word-pack isolation:** when a previously strong combination fails
+  after restructuring, separate creative fatigue from audience/keyword delivery.
+  Recommend a clean control using the prior proven combination when its dated history
+  exists; otherwise label the cause as a hypothesis.
+- **Controlled scaling:** scale durable winners through bounded budget increases or
+  new isolated copies, subject to the user's platform practice and risk limit. Never
+  fill a spend gap by forcing volume into an immature or deteriorating Ad.
+- **Delivery troubleshooting:** zero spend is not automatically poor performance.
+  Ask the operator to inspect VK review/status, bid competitiveness, audience size,
+  schedule, budget availability, and parent-level delivery constraints when the export
+  cannot explain delivery.
+
+## Action wording
+
+Write recommendations so an operator can act without translating vague strategy:
+
+```text
+动作：回退预算并观察
+对象：Creative Alpha（Group One）
+依据：预算提升后，连续3个成熟日的CPI和次留成本同时恶化
+建议：回到最近稳定预算；保持素材、受众和出价不变
+复查：3个成熟日后；若仍未恢复则停止恢复测试
+```
+
+Every action should identify the Ad, evidence window, proposed lever, controlled
+variables, recheck date or sample, and exit condition. If the export has no budget,
+bid, status, audience, or change-history fields, state that limitation instead of
+inventing the exact VK setting.
+
+## Safety boundary
+
+This Skill provides VK-relevant decision support only. Do not claim to have changed
+VK status, budget, bid, audience, word pack, or creative. If the user separately asks
+for execution, require an execution-capable VK workflow and confirm the exact objects
+and mutations immediately before applying them.